The Legendary Neil Patel!

 

Our last meetup was a hit!! Here’s showing Neil Patel, founder of Kissmetrics and CrazyEgg, giving us tips on how he attracts half a million visitors per month.

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And of course, the house was full of startup founders wanting to learn to do the same!

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As a bonus, the audience also got to meet Jennifer Russell Sion and Sandy Yujuico of Stanford Graduate School of Business, who came to speak about the all-amazing Stanford Ignite program. Yes, that’s where the Vorkspace team first met 🙂

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It wasn’t just a meetup to learn content marketing. We wanted everyone to meet as many people as they can! This is amidst the “Igniter Matchmaking” session… we literally could not stop the excited people talking to the people next to them! =P Find out more about the session via twitter #IgniterMatch

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And that’s us, the Vorkspace team, bringing to you our latest top notch speaker, Neil Patel. Hope you enjoyed the session! See you at the next one on 8th Oct with Hank Barry 🙂

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We have reached our 400th Igniter!!

The meetup group that the Vorkspace team organizes — Igniters; Stanford entrepreneurs and Silicon Valley founders, has reached its 400th member today! Thank you everyone for your support! If you have not yet signed up to be an Igniter, DO IT NOW! If you’re already a member, we love you!! Please continue to spread the word about this awesome group of founders, and see you at our meetups at Hacker Dojo! 🙂

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(P.S. the next one is coming right up on 9th August)

Igniters Meetup 2 — PR Hacking with Ben Kaplan

Here are some photos from our recent meetup!

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The Vorkspace organizing team, along with our co-organizers, Grace, Susan and Shailesh

ImageSpeaker, Ben Kaplan, giving his tips on reaching out effectively to 200+ media and tapping the most of the media exposure

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Ben giving the audience a bonus of personalized PR hacking, through the “lightning hack” session with selected startup founders

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Lucky prize winners receiving their prizes!

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Snacks sponsored by Mrs Moskowitz Munchies.

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Bruce Templeton, CEO of Nephoscale, and our proud sponsor of the event.

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Ben Kaplan giving even more personalized tips to the attendees after the session

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See the rest of the photos at our Meetup Photo Gallery.

How to Get 200+ Media Outlets in 21 Countries to Love Your Startup

The Vorkspace team also has a meetup group called “Igniters”, which gathers a strong community of Stanford entrepreneurs and Silicon valley founders. We had our inaugural session on 2nd May 2013, where we had James Kennedy of Piehole.tv to speak about growth hacking: how to capture our first 1000 customers. That was extremely useful for all founders of early stage startups that were present at the event, for many successful stories speak about how they grow their businesses to the millions, but seldom describe their strategy to get their earliest adopters that built their brand and traction. Yossi Feinberg, Professor of economics from Stanford Graduate School of Business, was also present at the event to give us support. It was a complete sell out of 114 attendees, with a majority signing up within the first 2 days of announcing the event!

Yesterday, the Igniters met for the second time, and we had Ben Kaplan from PR Hacker teaching us PR hacking: the best ways to reach out to 200+ media across 21 countries. It was, once again, a full house. Ben was a very engaging speaker who “lit up the audience”, as we quote one of the attendees. Not only did he describe how best to successfully engage the media, but also discussed how to strategize between using press releases and live media. As a bonus, a handful of fortunate startups were also selected to go through “lightning pitches” where Ben, together with the audience, came up with 3-5 quick ideas on how to market the startups.

We have a great line up of many more speakers. Keep a lookout for our future events, or join our Igniter meetup group to receive announcements on our upcoming activities!

Ben Kaplan is a rare “quadruple threat” PR and media expert:  Over the course of his 15-year career in the media, he has been featured on 2,000 TV and radio shows (such as Oprah and Good Morning America), served as a media spokesperson for major brands (such as Dr. Pepper and Discover Card), founded a boutique PR firm (with clients like Citibank and Sallie Mae), and worked as a syndicated columnist and commentator (including columns for The New York Times and TIME). Ben is also a best-selling author, acclaimed public speaker, and the creator of the “PR Hacker Toolbox” — a turnkey do-it-yourself system that helps any start-up generate massive media and PR coverage.  As a true media superstar, Ben continues to garner amazing media coverage each and every day, and has helped hundreds of other companies do it, too.

James is Founder and “growth hacker” at Piehole.tv  James has founded a number of bootstrapped, profitable businesses specializing in creating online marketplaces. He left his native Ireland four years ago and has since been living the life of an ‘international vagabond’ across three continents (Latin America, South Africa and Europe), all while building his business. He has developed a wealth of experience in the online marketing and customer development space. James has a computer science degree from the University of Dublin.